CRM Manager

GoHenry is the money app giving kids a head start in life as they learn to earn, save, spend and invest – all with parental oversight. Having pioneered a new category in financial education when it launched in 2012, over 2.3 million kids have now learnt money skills with GoHenry. With the ultimate goal to make every kid smart with money, GoHenry believes the best way to learn is to get hands-on experience with money. We are looking for a CRM Manager to join our mission. What you will do at GoHenry: - As a key member of the Product team, partner with our development squads, as well as Marketing, Customer Support and Legal to own campaigns from inception to execution and iteration. - Manage GoHenry's CRM channels – email, push and SMS – defining the right message, audience, and timing across each. - Define and build campaigns with clear hypotheses, KPIs, and segmentation strategies b