Digital Visual Merchandising Assistant

What You’ll Do as a Digital Visual Merchandising Assistant In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day: - Deliver on-brand product content across all Primark sites, ensuring consistency and relevance. - Align digital merchandising with business priorities, focusing on key international markets: Germany, Spain, France, Italy, and the US. - Partner with Digital Merchandising & Trading teams to support UK Click & Collect campaigns and drive performance against KPIs. - Collaborate with Buying, Digital Marketing, Content, and Studio teams to launch priority styles, collections, and promotions in line with marketing plans. - Support SEO-led content creation and page builds, working with the Visual Merchandising Officer to grow non-branded authority in key markets. - Build and maintain campaign content pages across all territories. - Validate international category landing page (CLP) updates and ensure accurate linking and content alignment. - Track and report on campaign readiness across digital touchpoints, supporting workflow prioritisation and delivery. - Report on campaign and international merchandising performance using available analytics and insight tools. Identify learnings to continuously improve future campaign performance and customer engagement. What You’ll Bring We want every person in our organisation to feel like they’re making a key contribution. Here are some of the experiences and skills you’ll need for the role: - Minimum 1 year of experience in a digital role, with experience using content management systems and managing digital content. - Strong IT proficiency, including Excel, Microsoft Office Suite, and the ability to work effectively with digital tools and platforms. - Customer-focused mindset with a strong understanding of the user experience and a passion for digital merchandising, fashion, and lifestyle trends. - Strong collaboration and communication skills, with the ability to build positive relationships and contribute effectively across teams. - Able to thrive in a fast-paced environment, managing multiple competing priorities and working to tight delivery timelines. - Self-motivated, results-oriented, and a proactive problem solver, with the ability to work independently and drive outcomes. - Committed to continuous learning and sharing best practices, while actively supporting team development. - Passionate about the fashion industry and the Primark brand, acting as a natural ambassador for Primark’s values and vision. Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.