General Manager
Frasers Group
KeighleyOn-sitefull timeStore LeadershipPosted 1w agoEarly applicant likely
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The Role
As General Manager, you'll be responsible for the overall performance and day-to-day operation of your club.
You'll lead a team focused on delivering exceptional member experiences, commercial success and operational excellence while creating a culture built on accountability, development and continuous improvement.
Lead & Develop High-Performing Teams
- Recruit, develop and retain talented colleagues across all areas of the club
- Create a culture of accountability, engagement and high performance
- Deliver regular coaching, development and performance conversations
- Support succession planning and career progression within your team
- Lead by example through visibility, professionalism and energy
Drive Commercial Performance
- Own club performance across memberships, retention, secondary spend and profitability
- Deliver sustainable membership growth through strong sales leadership
- Monitor KPIs and identify opportunities to improve performance
- Support the delivery of local marketing and member acquisition initiatives
- Take ownership of revenue growth and commercial decision-making
Deliver Outstanding Member Experiences
- Create a welcoming, engaging and inclusive environment for every member
- Ensure consistent delivery of Everlast Gyms' member experience standards
- Build a culture that puts members at the centre of every decision
- Drive member satisfaction, engagement and retention
- Lead by example on the gym floor and within the club
Operational Excellence
- Oversee all daily, weekly and monthly operational processes
- Ensure company standards are maintained across every area of the club
- Drive exceptional presentation, cleanliness and safety standards
- Ensure company initiatives, programmes and campaigns are delivered successfully
- Maintain effective cost control and operational efficiency
Compliance & Health & Safety
- Take responsibility for Health & Safety and regulatory compliance
- Ensure all company policies and procedures are followed
- Oversee pool plant operations where applicable
- Manage risk effectively while maintaining a safe environment for members and colleagues
What We're Looking For
Essential
- Minimum one year's management experience within the fitness, leisure, hospitality or retail sectors
- Proven experience leading and developing successful teams
- Strong commercial awareness with a track record of achieving business targets
- Excellent communication and leadership skills
- Passion for delivering outstanding customer experiences
- Ability to analyse performance data and drive improvements
- Positive, resilient and solutions-focused mindset
- Flexible to work evenings, weekends and Bank Holidays when required
Desirable
- Experience within a fitness or leisure environment
- Level 2 Fitness Qualification
- Understanding of membership sales, retention and club operations
- Pool plant and Health & Safety experience
About Frasers Group
Frasers Group sells retail goods through physical stores and hires customer-facing roles like sales hosts and member consultants to work in those locations. The company also employs people in customer relationship management and sales functions.
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