Head of Marketing - Snacks
Valeo Foods
NorwichOn-sitefull timeMarketingPosted 1w agoEarly applicant likely
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As the Head of Marketing for our Crisps and Snacks, you’ll be at the helm of the beloved KETTLE® brand – the brand that changed the crisps game forever – along with some of the nation’s favourite retailer brands.
You’ll be responsible for the leadership and stewardship of our category group, covering both Valeo-owned brands and retailer-owned brands. We’re looking for someone who can take ownership, lead from the front and build a high-performance team.
- Drive Success: Hit or beat budget financial targets and grow market shares.
- Brand Stewardship: Ensure excellent stewardship of brand plans and deliver outstanding monthly business and plan reports to the board.
- Team Leadership: Coach and develop your team, fostering a culture of high performance and support.
- Strategy Leadership: Lead the annual strategy review and quarterly updates on brand plans, ensuring alignment with our "Valeo Brand Building Recipe".
- Budget Management: Ensure marketing budget compliance and optimization
- Cross-functional Collaboration: Work seamlessly with other teams to drive business success.
- Consumer Engagement: Inspire and oversee our “Consumer is Boss” plan, maintaining regular connections with our consumers.
** This role can be based within distance of any of our UK sites, with 2-3 visits per month to Norwich.
- Brand Building Mastery: Proven experience in building and leading successful brands. Ideally with private label or customer experience.
- Leadership Skills: Demonstrated ability to lead and inspire teams, driving a culture of excellence.
- Strategic Thinker: Ability to think strategically and execute flawlessly.
- Stakeholder Management: Excellent skills in managing internal and external stakeholders.
- Innovative Spirit: A knack for innovation and a passion for staying ahead of market trends.
About Valeo Foods
Valeo Foods manufactures food products for grocery and foodservice channels. The company operates production facilities that require maintenance and engineering support, and manages customer orders and account relationships across FMCG food retail.
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